Tsingtao - Lunar New Year Program
The Ask- Create a Lunar New Year program leveraging brand partnership with Chef Martin Yan.
The Answer- Development of key visual for point of sale tactics including the poster, table tent, email blast and social media announcements promoting the sweepstakes.
Lunar New Year Poster
Table Tent
In-Store Pallet Display
Email Blast
Social Media
Tsingtao - Open Up Possibilities Program
The Ask- Create a program that offers prizes for weekly consumer engagement on social media.
The Answer- Development of key visual for supporting program tactics, including in store point of sale, table tent, email blast and weekly social media posts.
Open Up Possibilities Poster
Table Tent
Email Blast
Social Media
In-Store Pallet Display
Tsingtao Social Media Content
The Ask- Create weekly social posts promoting brand awareness and consumer engagement.
The Answer- Development of static and custom animated social posts, including sweepstakes announcements, recipe pairings, and special events.